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The Ecommerce Issue September 2023

Building a customer-oriented ecommerce business through better human interaction

Building a customer-oriented ecommerce business through better human interaction

ListenAudio feature

Writing a brand new narrative around beauty and identity

Karen Young

Tune into our first-ever extended audio feature with Karen Young, founder and CEO of the barrier-breaking beauty brand Oui the People!

In this unedited and candid interview, Help Scout’s VP of Brand Kristen Bryant Smith gets real with Karen about big topics like:

  • The inspiration (and frustration) that led to founding Oui the People

  • Karen’s experience and emotions around running a Black-owned company in 2020, during the rapid rise of the Black Lives Matter movement and protests

  • How her identity shapes her business, and how she's creating a platform for others to express their unique identities through the Oui the People brand, team, and community

  • The ways in which motherhood has impacted her perspective and her business

  • …and so much more. Add this one to your must-listen list.

Keep listening

Mixing modern flavors with age-old cultural traditions
15:36
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Mixing modern flavors with age-old cultural traditions

Written, recorded, and designed by doers & makers © 2024 In the Works